Having reached this supposed golden era I’m becoming confused by the messages and images I find myself gravitating towards. Unconsciously I have become programmed to be drawn to any article or product that has “50” or “Fifty” on it. I find myself scouring the page, reading the product description seeking out any new nugget of wisdom my age might now unlock to me.

Has marketing really done such a brilliant job that it is impossible not to be influenced by the...

You’re at a party, and a stranger tells you your dress is amazing. You immediately say that you bought it in a sale.

Modern marketing has convinced us that unless it is a designer label or you have just bought it, it’s not worthy of a compliment.

You are at work and a colleague says ‘I love your Prada bag’, you make an excuse and say ‘It’s from an outlet” or ‘It’s last seasons’

We often feel uncomfortable and embarrassed if we have...

I’m back in your inboxes and ready to get going on another season of style and sustainability topics for you. Let’s get this year’s style started on the right foot with a little fun task before we delve into Spring colours and trends in the weeks to come. 

How many of you have managed to stick with your New Years resolutions? One month into the year, I’ll be very impressed if you’re still managing to keep them up. You’ve probably heard lots of reasons...

There are actually some really easy things to know about necklace lengths that will take the guesswork out of why some work better than others and of course how to combine them. 

We are often attracted to a necklace as a whole and don't think of the actual length being what makes it look truly fabulous on us. Or it can look just average once we try it on. In the next series of images, I show you where certain lengths of necklaces will hang and the simple layering principle. Previously I...

This week, I read an article in the Guardian commenting on the quality and pristine condition of clothes that the journalist's mother had in her wardrobe. Her ability to spot good quality from poor, across all brands and price points were noted, but also the care and attention these clothes had received. Clearly, this was a woman who cared about what she wore.

It takes a certain skill (and learning) to know good quality from poor and generally the more you pay for an item, the more likely it...

Did you manage to avoid all of the temptations of not just Black Friday but the pre-Black Friday ‘exclusive offers,’ the ‘extended for 48 hours only’ Black Friday offers or buckle like me when I saw adverts flaunting supposedly even better deals on Cyber Monday?

Jeeeeze…it was sales marketing on overdrive. Did you find yourself wasting an hour (or more) hunting out that elusive bargain?

You know I’m a purveyor of making a list of the items missing in your...

If you are like me, you are fed up hearing about Black Friday sales pitches, so instead just for fun, I’m going to write about Black Eyebrows instead!

I already had today’s style letter in draft format before one of the lovely models in last nights style show told me she had to ask for her makeup to be changed because she had “guerilla's eyebrows!” Jet black and fierce across her brow.

She had perfectly shaped natural dark brown eyebrows, why the makeup...

The fashion industry contributes heavily to carbon emissions and therefore climate change. It produces highly toxic waste and consumes vast amounts of fossil fuel both in the process of creating the raw materials and during the production phases.

Our wardrobes are full of clothes that we rarely wear. Many of the fast fashion items sent to charity shops cannot be resold as are in such poor condition after only a handful of washes and wears. Charities export excess poor quality clothes to...

Do you love the practicality of an ankle boot but when you wear them find that your feet look much bigger and heavier than they normally do? Or your legs look chunkier than normal, especially with a skirt?

So, you then tend to only wear them with trousers, but unless your trousers are wide enough at the hem for the boot to disappear up inside they still don’t look quite how you want them to?

Well here are the reasons why!

LK Bennett this season, has provided me with the perfect...

We can all recognise style when we see it on other people, in pictures in a magazine, online or in real life. Perhaps at work, at an event or even just someone we pass in the street. When we see someone well-dressed we are attracted to their image because they emit positive energy. They appear to stand taller, to have more confidence and look effortlessly put together.

If only I could wear that, or how do they do it? We all have that friend or know someone who just seems to nail it every...